Do you really need Programmatic?

Hey there,

Ever since my early days in Programmatic, I've been haunted by a crucial question: Do all businesses really need it?

I've seen firsthand how powerful Programmatic can be when it's the right fit. But I've also seen a lot of wasted budgets and frustration when the fundamentals aren't in place.

That's why I created this guide.

Are YOU Ready for Programmatic?

Programmatic can be a game-changer. It can drive massive growth, expand your reach, and put your brand in front of the right audience at scale.

But it's not a magic bullet.

Before you dive in, it's essential to understand if Programmatic aligns with your current marketing strategy, resources, and overall business goals.

In this guide, I'm sharing my 7+ years of experience (and lessons learned from hundreds of millions in ad spend) to help you answer that question.

Here's what you'll get:

• A deep dive into the core pillars of a successful marketing strategy (the foundation you need before even thinking about Programmatic).

• Insights into the role of Programmatic in the conversion path (and why it's different from other paid channels).

• Realistic expectations for Programmatic campaigns (so you don't set yourself up for disappointment).

• A breakdown of the essential resources for Programmatic success (including creative, execution, and tech stack).

Ready to find out if Programmatic is your next growth engine?

→ [Link to Guide]

But that's not all...

To make this even more actionable, I've created a companion checklist that will score your readiness for Programmatic.

→ [Link to Checklist]

Here's how it works:

1. Read the guide (linked above).

2. Use the checklist to assess your current situation.

3. Get a clear, data-driven answer on whether Programmatic is the right fit.

Want to go even deeper?

If you have specific questions or want to discuss your situation in detail, I also offer 1:1 consultations.

→ [Link to Consultation Booking]

Why I'm Sharing This (For Free)

I'm passionate about Programmatic, and I want to see businesses succeed with it. But I also know that it's not right for everyone, yet.

This guide is designed to empower you to make informed decisions and avoid costly mistakes.

Want to take your Programmatic knowledge to the next level?

I also have a wealth of in-depth, paid resources available on [Etsy link]. These resources provide even more detailed strategies, tactics, and best practices.

Stay Connected:

• Follow me on X: [X link]

Let's make Programmatic work for YOU.

Best,

Vlad.